Midwest UX 2015

The design and construction of multi-touchpoint, organic experiences is a hot topic among designers. I’ll bring a perspective grown from many years of designing successful physical, digital and service ecosystems for many of our most beloved brands in entertainment/theme-parks, healthcare and education. This talk will provide history, context and practical tips for someone looking to implement change for others or themselves in this space, and a battle-tested POV on the roles, required organizational changes and future opportunities for multi-touchpoint, service-orientated design practice.